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FRACTIONAL SALES

Are You Right for Fractional Sales?

Fractional Ownership has captured the attention of discriminating people all over America.  Ragatz Associates, of Eugene Oregon, reports that this unique sector of the resort development industry has steadily increased from 6 projects in 1996 to 264 Fractional and Private Residences and 21 Destination Clubs in 2006.  Sales volume has grown from $160 million in 1996 to $2.1 billion in 2006.

Breakdown of Sales, Price and Product for 2006:

  • Sales for 2006 - $2.1 billion total
    • $473 million Fractional
    • $1.1 billion Private Residence Clubs
    • $576 million Destination Clubs
  • Price
    • Fractional - $163,000 per share; $25,000 per week; $631 square foot
    • Private Residence Clubs - $248,000 per share; $70,000 per week; $1803 square foot
    • Destination Clubs - $405,000 per share; $2.7 million per house; 3,700 square feet
      • As of 2006, there are about 5,000 members in the 21 clubs surveyed
  • Fractional Product
    • Average size of development is 40 units
    • Average size of unit is 1,710 square feet
    • Average size of fraction is 1/10 and 1/4
    • Average size of private residence club is 1/10 and 1/8

 The Four Categories of Fractional Ownership
As defined by Richard Ragatz

Traditional Fractional Interests (TFIs)  Product selling for less than $500 per square foot.  These are usually resort homes of average quality, in regional resort areas, with typical resort amenities and services.  Often characterized as at the “three star” level of quality.

High-End Fractional Interests (HFIs)  Product selling for $500 to $999 per square foot.  This product represents a step up from the preceding category, typically due to some combination of more desirable location, lower density, larger unit size, higher construction and furnishings quality, or additional amenities or services.  Often characterized as “four star” quality.  This product has attained the trappings of a true industry within the past five to ten years.

Private Residence Clubs (PRCs)  Product selling for $1,000 or more per square foot.  These represent the pinnacle of quality – not just among fractional interest projects but in comparison with virtually any resort accommodations available – due to a combination of locations in the top tier of resort destinations on prime sites, extraordinary architecture and design, and the highest levels of services and amenities.  “Five star” quality in every way.  As HFIs, this product has attained the trappings of a true industry within the past five to ten years.

Destination Clubs (DCs)  This product differs from the above three in that they are based on selling deeded real estate in a particular resort home or development while Destination Clubs involve selling memberships in an equity or non-equity club.  Membership allows access to a network of resort homes in a variety of locations.

To Learn More About Fractional Ownership, Click on the articles below:


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